About the Book, I Am Beauty: Timeless Skincare and Beauty for Women 40 and Over
• Publisher: HarperOne (September 15, 2020)
• Hardcover: 240 pages
A groundbreaking celebration of ageless beauty, providing the ultimate skincare and makeup guide for women in their forties and beyond from celebrity makeup artist Riku Campo.
The first makeup guide to celebrate and support women forty and over, I Am Beauty is Riku Campo’s labor of love. Riku has worked with some of the most beautiful and recognized faces in the world, like Cindy Crawford, Gwyneth Paltrow, and Anne Hathaway. But he has always wanted to create a book honoring those women we don’t always see on the runaways and in magazines—women like his mother, whose beauty is everlasting.
I Am Beauty includes step-by-step tutorials, advice from skincare experts, and Riku’s best behind-the-chair tips every woman needs to revitalize her routine, including:
- Day and night skincare routines that keep you fresh and beautiful, whether you’re in your forties, fifties, sixties, or beyond
- At-home facial massages to stimulate collagen production and optimal skin health
- Must-have everyday makeup tools
- Choosing the right foundation for all skin tones, types, and textures
- Tricks for modern, elegant eyebrows and keeping lipstick fresh all day
- Eyeshadow colors and types that work best on mature skin
- Finding the eyeglass designs that best complement your style and daily makeup
Riku also has one-on-one conversations and day-and-night makeovers with sixteen incredible women—each with her own unique style—and shares their secrets for finding beauty in all parts of life.
Comprehensive, practical, and inspiring, packed with more than 100 full-color photos, I Am Beauty is the ultimate resource for women to maintain their glow and live their most joyful, beautiful lives.
Buy, read, and discuss this book:
HarperCollins | Amazon | Barnes & Noble | Goodreads
About the author, Riku Campo
Finnish-born international skincare expert, makeup artist, and beauty director Riku Campo has worked as a makeup artist since 1988 and has lived in the United States since 2003. His work has been featured in major fashion and beauty magazines and ad campaigns for L’oreal, Neiman Marcus, Saks, Smashbox, Guess, and others, and he has worked with some of Hollywood’s most renowned actresses. Riku is passionate about bringing out the beauty of many different women by highlighting their own personal style. Instead of following strict rules, he believes in using makeup to bring out joy and confidence.
Connect with Riku:
Find our more about Riku on his website, Instagram, and Facebook.
Even if you work from home and only wear makeup if you have to go out, or be on a Zoom call – like me – Riku Campo’s I Am Beauty is an essential read. As we age (I turned 51 a few months ago) our skin changes. If we were oily as teenagers, chances are we’re dryer (but with fewer wrinkles) and we don’t know how to deal with dry skin. If we have always been dry, we might not have been moisturizing correctly. Campo covers all of that, and more.
Aided by the work of photographer Samantha Rapp, Campo talks about what makeup to choose, not so much specific brands, but types – water based vs. oil, powder vs. cream – and what eyeshadow colors give us the most natural look. All of this advice is offered with sensitivity and tact. You never feel pandered to or like a face without a person behind it.
What I really loved, though, were the day-to-night makeovers featured in the book. While still respecting each woman’s own style, Campo demonstrated transformations that ranged from the subtle to the sublime and explained how he achieved each look. It was incredibly informative.
I loved everything about this book.
It should be required reading for every woman who wants to look her best at any age.
Goes well with: a glass of cucumber water, some grilled shrimp, avocado, and cherry tomatoes.
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